HONOLULU — Hawaii State Federal Credit Union announced today that Betsy Weatherford has been promoted from Card Operations department manager to vice president of Card Operations. She will oversee the credit union’s industry-leading card products and ATMs, and lead the implementation of new and innovative systems, applications and card service technologies.
“Betsy’s leadership and experience in digital banking have enabled us to introduce the latest card service technologies to the Hawaii market,” said Andrew Rosen, president and CEO of Hawaii State FCU. “I have worked for some of the largest and most reputable banks in the country and Betsy’s skill rivals managers anywhere in the country. In her new role as vice president, she’ll continue to drive innovation in card services and guide the development of new products and initiatives, with members seeing the benefits from increased security, control and convenience.”
Since joining Hawaii State FCU in 2005, Weatherford has established the credit union as a leader in the card services sector, earning Hawaii State FCU an Innovation Award last year from PSCU, a leading national credit union services organization. Under her direction as card services manager, Hawaii State FCU became the first Hawaii-based financial institution (bank or credit union) to issue EMV chip credit cards to its members in 2014. It was also the first financial institution in the state to introduce mobile apps that provide security controls for debit and credit cardholders, allowing them to restrict transactions, control card usage and fight fraud at the touch of a button.
In addition to offering leading fraud-prevention technology and peace-of-mind protection to its cardholders, Hawaii State FCU was the first Oahu financial institution to debut instant-issue debit cards, which give members access to their card on the day they open their accounts. It was also the first financial institution in Hawaii to generate images of checks deposited into ATMs and process them with the Federal Reserve, eliminating the need to pull the checks from the ATMs each day for processing.
A graduate of Northwestern University in Evanston, Illinois, Weatherford is a 25-year financial services veteran with deep expertise in electronic and digital payments. She served as electronic banking product manager at City Bank/Central Pacific Bank focusing on ATMs and debit cards in the early 2000s, during a critical period of evolution for online banking in Hawaii.